rebrand & design services for terrapin electric
Terrapin electric is a commercial & residential expert electrical company. After operating under the name “GMEa services” for a number of years, terrapin decided to take a turn in their brand and market strategy, and thus “terrapin electric” was born.
providing terrapin with our expertise in:
Terrapin Electctric logo marks
Before & after
GMEA services appealed to an industrial, commercial audience. With the rebrand to Terrapin, their goal was to attract high income home owners with a contemporary look.
before
after
color theory
a brand’s color palette defines so much about the brand and the way it’s perceived. GMEA’s gold, black, and grey color palette communicates sophistication, power, and formality.
On the other hand, Terrapin’s navy and rainbow palette communicates trust, hope, and inspiration. It has a much lighter and brighter feeling.